Transnational media and contoured markets redefining Asian television and advertising

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Auteur principal: Thomas, Amos Owen
Format: Livre
Langue:langue indéterminée
anglais
Publié: Sage Publications 2006
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author Thomas, Amos Owen
author2 Thomas, Amos Owen
author2_role
author2_variant a o t ao aot
author_facet Thomas, Amos Owen
Thomas, Amos Owen
author_role
author_sort Thomas, Amos Owen
author_variant a o t ao aot
building CSSSC Library
contents Emergence and divergence -- Crowded skies, divided pie -- Understanding media impact -- Synergy or autonomy -- Public versus private domains -- Mediating globalisation -- Media and communications -- Marketing and advertising -- Cloning StarTV -- Hybridisi
format Book
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id csssc.16701
illustrated Not Illustrated
institution Centre for Studies in Social Sciences, Calcutta
isbn 761934847
language Undetermined
English
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physical 266 p 21.00 cm
publishDate 2006
publisher Sage Publications
record_format XML
spelling Thomas, Amos Owen,
Transnational media and contoured markets redefining Asian television and advertising Amos Owen Thomas
New Delhi Sage Publications 2006
266 p 21.00 cm
INR 395.00
Emergence and divergence -- Crowded skies, divided pie -- Understanding media impact -- Synergy or autonomy -- Public versus private domains -- Mediating globalisation -- Media and communications -- Marketing and advertising -- Cloning StarTV -- Hybridisi
Digital media
Globalization
Television--Asia
Thomas, Amos Owen
spellingShingle Thomas, Amos Owen
Transnational media and contoured markets redefining Asian television and advertising
Emergence and divergence -- Crowded skies, divided pie -- Understanding media impact -- Synergy or autonomy -- Public versus private domains -- Mediating globalisation -- Media and communications -- Marketing and advertising -- Cloning StarTV -- Hybridisi
Digital media
Globalization
Television--Asia
title Transnational media and contoured markets redefining Asian television and advertising
title_auth Transnational media and contoured markets redefining Asian television and advertising
title_full Transnational media and contoured markets redefining Asian television and advertising Amos Owen Thomas
title_fullStr Transnational media and contoured markets redefining Asian television and advertising Amos Owen Thomas
title_full_unstemmed Transnational media and contoured markets redefining Asian television and advertising Amos Owen Thomas
title_short Transnational media and contoured markets
title_sort transnational media and contoured markets redefining asian television and advertising
title_sub redefining Asian television and advertising
topic Digital media
Globalization
Television--Asia
topic_facet Digital media
Globalization
Television--Asia
work_keys_str_mv AT thomasamosowen transnationalmediaandcontouredmarketsredefiningasiantelevisionandadvertising